A Snapshot of Our Advisors
YEARS EXPERIENCE
20
Company Experience
Condé Nast, Hearst, BridgeTower Media, Anywhere Real Estate
Skills
Strategic Marketing & Communications, Brand Development & Management, Digital Content Strategy & Analytics, Event Conceptualization & Execution, Public Relations and Media Outreach. Project Management. Content Development and Editing
Previous Roles
Head of Community and Content; Communications, PR and Events Manager; Marketing and Events Strategy Lead
Major Business Accomplishment
Directed comprehensive communications strategies for product launches, events, and learning programs, effectively engaging and supporting over 50,000 professionals, leading to enhanced user experience and increased retention
YEARS EXPERIENCE
30
Company Experience
GroupM, Xaxis, 24/7 Real Media, Unique, BBN, Publicitas Advertising Services
Skills
Strategic & Tactical Ad Operations, Project Management, Media Measurement & Analysis, Global Cross-Functional Team Management, Brand Safety Analysis & Implementation
Previous Roles
SVP Global Ad Operations, SVP Global Media Operations, Senior Partner - Director of Digital Investment & Implementation
Major Business Accomplishment
Orchestrated the creation and growth of Ad Ops across four different companies simultaneously, with a staff exceeding 100 personnel that included Media Strategy, Account Management, Campaign Management, Account Strategy, Publisher Relations and Business Analysts in multiple countries
YEARS EXPERIENCE
35
Company Experience
CNN, IAB, Ipsos Connect; Daddi Brand Communications (PR agency); Nielsen Media Research
Skills
Cross-Functional Team Management; Budget Management; Group Facilitator; Change Management; Business Analysis; Strategy; Sales Marketing; Brand Building; Primary and Secondary Marketing and Media Research; Media Measurement; Currency Measurement Systems; Briefing General and Trade Press; TV and Digital Media Sales Enablement; Content Creation; Thought Leadership Development
Previous Roles
SVP News Division Marketing Services; Head of MADTech Strategy; EVP Account Management; SVP Research, Analytics and Measurement; VP Ad Sales Research
Major Business Accomplishment
Leading Transformation and Change Management to Grow Revenue
YEARS EXPERIENCE
25
Company Experience
Thomson, SourceMedia, Financial Times, Reuters, Unique
Skills
Sales Strategy and Leadership, Revenue Growth, New Business Development, Sales Coaching and Mentorship
Previous Roles
Publishing Director, Commercial Director, Head of North America Sales, CRO
Major Business Accomplishment
Triple-digit revenue growth and the launch of Reuters Plus
YEARS EXPERIENCE
20
Company Experience
The 614 Group, Unique, UberMedia, CPXi, Evolve Media
Skills
Advertising Operations, Client Relations, Digital Advertising, Digital Brand Safety, Campaign Execution & Optimization, Data Analytics, Account Management, Business Development, Operations Management
Previous Roles
Vice President Operations, Vice President Network Development, Head of Client Services
Major Business Accomplishment
Successfully launched a mobile and video ad network for a global digital advertising platform.
YEARS EXPERIENCE
15
Company Experience
Verizon, Optimum, Jellysmack, UP Show, Video Elephant
Skills
Business Development, Strategic Partnerships, Corporate Development & Joint Ventures, Growth Marketing, Product Marketing, Content Licensing, Services Distribution
Previous Roles
Principal Consultant & Advisor, VP of Content Partnerships & Acquisition, VP of Business Development, Device Partnerships, and Distribution, Associate Director of Business & Corporate Development
Major Business Accomplishment
Successfully launched multiple new businesses, joint ventures, and services including driving 5x revenue growth for a +$500 business portfolio, driving 60+ increase in customer acquisitions, and managing co-marketing budgets of ~$100m
YEARS EXPERIENCE
20
Company Experience
Brand Safety Summit Series, EMILY's List, The Picture House Film & Education Center, The Nature Conservancy, The Carter Center
Skills
Producing Global Events and Activations; Leading Cross-functional Teams; Managing Budgets; Building Partnerships; Public Affairs and Issue Advocacy; Brand Strategy; Fundraising
Previous Roles
VP, Head of Experiential Marketing; Director of Events; Senior Copywriter; Communications Strategist; Manager, Brand Partnerships; PR and Events Assistant
Major Business Accomplishment
Innovating and executing ideas to drive revenue growth and brand engagement for businesses and causes
YEARS EXPERIENCE
15
Company Experience
MAGNA Global, The American Red Cross, Prospect Hill Foundation, Atlanta Public School District, Hewitt School, Horace Mann, Friends Seminary
Skills
Workplace culture assessment, diversity curriculum, diversity assessment, diversity facilitation, conflict resolution, inclusive marketing, AI implementation strategy
Previous Roles
Senior Diversity Consultant for Jennifer Brown Consulting
Major Business Accomplishment
Increased awareness and protocols implemented company wide
YEARS EXPERIENCE
30
Company Experience
OMD, Assembly, EssenceMediacom
Skills
Client Leadership, Creating Immersive Digital-First Experiences in 30+ industries (B2B/B2C/HCP/Patient Healthcare), Project Management, Team Leadership and Mentorship
Previous Roles
Partner-Group Account Director, Vice-President/Integrated Communications Director
Major Business Accomplishment
7 individual achievement awards in media communications, former chair of the 4A's (B2B Committee)
YEARS EXPERIENCE
25
Company Experience
TBN, Viacom, BET, American Express, Food & Wine, Travel + Leisure, Financial Times, Lehman Brothers, Channel Factory, and Spectrum
Skills
Leadership, Scaling Sales and Sales Teams, US and Global Markets, New market penetration,Data, Technology, programmatic Go to Market Strategy, Business Modeling, Holding Company Partnerships/MSAs, Media Buying and Planning, Business Development, Pitch creation
Previous Roles
CRO, Founder, SVP, VP, Global Director, Ad Director
Major Business Accomplishment
Dot.com turn-around into profitability; Launched multiple products in to the US & Global markets
YEARS EXPERIENCE
10
Company Experience
TEGNA, Premion, Newsy (E.W. Scripps), Jukin Media, Trusted Media Brands
Skills
CTV/FAST; Ad Tech & Operations; Revenue & Sales Operations; GTM Strategy; Product Strategy/Marketing; Programmatic; Learning & Development; Management Coach
Previous Roles
Senior Director, Global Programmatic Lead; Vice President Global CTV Revenue Operations; Vice President Global Revenue Operations; Senior Vice President, Global Revenue Operations
Major Business Accomplishment
Spearheaded initiatives that significantly enhanced revenue operations, operational efficiency, and market positioning, leading to substantial revenue growth and operational cost savings across digital and CTV advertising landscapes
YEARS EXPERIENCE
24
Company Experience
CPX Interactive, Morgan Stanley, Oppenheimer, IAB
Skills
Leadership Coach, Financial Markets Executive, Executive Level Management
Previous Roles
CEO, COO, Board Member, Non-Executive Chairman, Founder, Product Leader
Major Business Accomplishment
Lead Adtech advisor in multibillion dollar M&A transaction, expanded global licensing operation into 10 new markets, Led team that grew revenue 20x in less than 5 years.
YEARS EXPERIENCE
25
Company Experience
Axia Media Partners, dentsu Media, 360i, Assembly, Fox Sports, UM
Skills
Investment, Strategic Media Planning, Media Partnership, Team Integration, Client Service, Measurement, Sales Strategy, Agency Compensation, Agency New Business, Media Audit
Previous Roles
Principal, Head of Media Investment Alliances, Chief Investment Officer, VP Business Development
Major Business Accomplishment
Driving value for clients through strategic media planning and investment while building and integrating collaborative teams across media all channels
YEARS EXPERIENCE
12
Company Experience
Xaxis/GroupM/WPP, Google
Skills
Excellent collaborator, high-energy & authentic leader, distiller of complex technical concepts, strategic problem solver in agency/HoldCo dynamics, programmatic and digital media, digital transformation, go-to-market strategy, sales strategy and execution, and ad/mar tech advisory
Previous Roles
Account Director/VP, Product Strategy & Sales, Global Account Executive, Global Partnerships, Global Data & Tech Consultant
Major Business Accomplishment
Track record of owning large quotas/partnerships, and driving revenue growth & services. Highlights include growing NA programmatic media to ~$200M, negotiating multi-billion dollar ad tech deals, achieving 30% YoY growth on 165M global brand account.
YEARS EXPERIENCE
29
Company Experience
Agency (WPP (Y&R, MEC), Publicis (Razorfish), Crossmedia); Media Partner/Vendor (NBCUniversal, Millennial Media (via Jumptap acquisition), Pandora Media)
Skills
Media Investment & Partnership; Sales Strategy & Planning; Media Intelligence; Audience, Data & Privacy
Previous Roles
Executive Director (agency); Head of Audience; Sales Strategy Lead; Strategic Account Lead; Head of Digital Investment
Major Business Accomplishment
Agency - Delivered $4MM+ in revenue growth through leading new business pitches and building accretive services & teams; Media Partner - Developed agency partnership packages & solutions to drive delivery of 105% - 125% of sales goals
YEARS EXPERIENCE
25
Company Experience
AllTheRooms, Sotheby’s Real Estate, Stribling & Associates, Ltd, Compass, Brown Harris Stevens
Skills
Strategy; Sales Marketing; Group Facilitator; Business Analysis; Brand Building; Turn failure into success: cost reduction and improving revenue generation efficiency. streamlining processes. Sales Operations and Revenue Generation
Previous Roles
EVP, Global Sales, CoFounder, Director of Strategy & New Business
Major Business Accomplishment
Turned around multiple failing sales organizations, setting them on the path to profitability
YEARS EXPERIENCE
30
Company Experience
GroupM (EssenceMediacom, Maxus, Metavision, Mindshare), Interpublic DraftFCB
Skills
Strategic and Integrated Media Planning, Global Contract Negotiations, Supply Oversight and Optimization, Campaign Performance Analysis, Client Services, Marketplace Thought Leadership, Organizational Development
Previous Roles
Agency Investment Lead, Client Investment Lead, Media Director
Major Business Accomplishment
Led advertising initiatives to ensure viewable, safe, and relevant impressions. Pioneered standardized on-demand operational workflows and developed digital investment strategies for agencies. Generated a minimum of 15% return on paid media spend through media partnerships
YEARS EXPERIENCE
12
Company Experience
PHD, Mindshare, Connexity, dentsu and Stagwell
Skills
Media Planning, Media Buying, Partnerships, rate card deal agreements, Audio, CTV, OTT, Mobile,Reporting, and Vendor Management
Previous Roles
Associate Director, Global Partnerships, Digital Investment Manager
Major Business Accomplishment
Negotiate 10% discount rates YoY on publisher rate cards and achieved 20% added value for clients YoY